Alton Towers Annual Pass

Perks of Theme Park Annual Pass
Enjoy all the excitement of the Alton Towers Resort for a whole 12 months! Visit as many times as you like because no escape is the same! (some dates are excluded). Our thrilliant Theme Park is open from March to November and we offer a choice of Passes so you can enjoy a year-full of fun for less. With so many reasons to visit including all our live entertainment and fantastic events such as spooktacular Scarefest!
Your Alton Towers Pass includes:
- Access to more than 40 rides and attractions
- Up to 20% off food and drinks
- Exclusive access to special offers and discounts
- Plus loads more benefits – see below for more details
Our fantastical Annual Pass sale is now on!
Now with £30 off for a limited time* – there’s never been a better moment to unlock a year of thrills at Britain’s Greatest Escape!
* T&Cs apply.

Exclusive Toxicator Annual Pass
Introducing our new Toxicator Annual Pass and Lanyard – A Must-Have for Every Thrill Seeker!
Brace yourself because your world is about to be turned upside down! The Toxicator Annual Pass and Lanyard is the perfect accessory for any Toxicator Annual Pass holder. This exclusive, limited-edition lanyard is themed around our newest attraction – Toxicator. And the best part? It’s completely FREE with your new Toxicator Gold or Silver Alton Towers Resort Annual Pass!
* T&Cs apply.
Pre-booking Passholder Tickets
All Annual Passholders will need to pre-book tickets before heading to Alton Towers Resort. This is to ensure we are managing the capacity at the Resort and keeping our guests safe.
You can pre-book your tickets now using the link below.
Book nowOnly
£59
Per Adult & Child
- Valid for 12 months* (off-peak, mid-week Theme Park entry only)
- Up to 10% off in retail shops
- Up to 20% off food & beverage
- Valid for 1 child aged 5 or under and any accompanying adult
Full Price
£99
per person
Sale Price
£69
per person
SALE NOW ON
- Save £30 in our Annual Pass sale!
- Valid entry for 12 months (excludes peak dates*)
- Up to 10% off food and drinks
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Silver Pass Benefits
- Digital Membership Pass
- Valid entry for 12 months (excludes 58 peak dates
- Up to 10% off food, drinks and retail
- Discounted Exclusion Date Tickets
- Up to 10% off Waterpark admission
- Save up to 20% off on Short Breaks
Full Price
£139
per person
Sale Price
£109
per person
SALE NOW ON
- Save £30 in our Annual Pass sale!
- Valid entry for 12 months (excludes 18 peak dates*)
- Up to 20% off food and drinks
- Unmissable discounts on Short Breaks
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Gold Pass Benefits
- Digital Membership Pass
- Free Standard Car Parking
- Up to 20% off retail, food & drinks
- Discounted Exclusion Date Tickets
- Save up to 20% off Short Breaks
- 20% off Waterpark Admission
- Bring your friends for less and enjoy discount on up to 5 tickets per visit
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Alton Towers Parent and Toddler Pass
Only £59 Per Adult & Child |
Alton Towers Silver Pass
Full Price £99 per person Sale Price £69 per person |
Alton Towers Gold Pass
Full Price £139 per person Sale Price £109 per person |
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Validity calendar |
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Validity calendar |
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Digital pass |
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Digital pass |
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Valid entry for 12 months* |
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Valid entry for 12 months* |
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Discounted Exclusion Date Tickets |
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Discounted Exclusion Date Tickets |
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Digital Membership Pass |
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Digital Membership Pass |
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Up to 10% off retail, food and drinks |
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Up to 10% off retail, food and drinks |
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Up to 20% off retail, food & drinks |
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Up to 20% off retail, food & drinks |
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Up to 10% off retail |
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Up to 10% off retail |
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Up to 20% off food & drinks |
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Up to 20% off food & drinks |
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Up to 10% off Waterpark admission |
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Up to 10% off Waterpark admission |
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20% off Waterpark Admission |
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20% off Waterpark Admission |
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Save up to 20% off Short Breaks |
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Save up to 20% off Short Breaks |
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Free Standard Car Parking |
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Free Standard Car Parking |
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Bring your friends for less and enjoy discount on up to 5 tickets per visit |
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Bring your friends for less and enjoy discount on up to 5 tickets per visit |
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Alton Towers Annual Pass Renewal
If your Alton Towers Annual Pass has expired, you can renew today and continue to visit the UK’s favourite theme park again and again.
*The Alton Towers Parent and Toddler Pass 2025 exclusion dates are
- 1st, 2nd, 8th, 9th 15th, 16th,22nd, 23rd , 29th, 30th March, 5th-21st April, 26, 27th April, 3-5th 10th, 11th, 17th, 18th, 24th- 31st May, 1st, 7th, 8th, 14th,15th, 21st, 22nd, 28th, 29th June, 5th,6th, 12th ,13th, 19th , 20th, 26th July-31st August, 1st,2nd, 6th, 7th, 13th,14th,20,21st 27th, 28th September 4th, 5th, 11th, 12th, 18th, 19th,25th -31st October, 1st,2nd ,8th ,9th,15th,16th, 22nd,23rd,29th, 30th November, 6th, 7t ,12th-31st December.
*The Alton Towers Resort Silver Pass 2025 exclusion dates are
- 15th, 16th, 22nd, 23rd February 20th, 21st April 4th, 5th, 25th, 26th May, 19th, 20th, 26th, 27th July, 2nd - 31st August, 4th, 11th, 18th, 22nd, 23rd, 24th, 25th, 26th, 29th, 30th, 31st October, 1st, 2nd, 7th, 8th, 9th November, 20th, 21st, 24th, 25th, 26th, 31st December
Pass excludes access to paid events
*The Alton Towers Gold Pass 2025 exclusion dates are
- 15th, 16th February, 20th, 21st April, 4th, 5th, 25th, 26th May, 24th, 25th August, 18th, 25th, 26th, 31st October, 7th, 8th, 9th November, 20th, 21st, 25th, 26th December
Pass excludes access to paid events
Passholder Hub
Find the latest offers and discounts exclusively for Alton Towers Annual Passholders!

Frequently Asked Questions
Our best value ticket prices are only available online, via the Alton Towers website.
We need to cater for a lot of cars everyday at Alton Towers Resort. Therefore, we can’t provide separate car parking for Pass holders.
We took on board your feedback and wanted to ensure we are offering the very best value for money as well as ensuring we remain aligned with our other Merlin attractions too. An Annual Pass gives you the ultimate flexibility to visit the park throughout the year and at the time of year that suits you best - subject to outlined exclusion dates.
All our Annual Passes are valid from the date of issue for 12 months.
Local Annual Pass Sale T&Cs
Subject to availability. The £30 discount offer is valid from 10:00 AM on 22nd April 2025 to 10:00 AM on 16th May 2025 and cannot be used in conjunction with any other offer.
This offer is only available on the Alton Towers Resort Local Annual Pass (Silver and Gold). The £30 saving is based on the standard Alton Towers Resort Local Annual Pass. Passes are validated upon purchase, and Toxicator Lanyards can be collected at the Resort Box Office. Toxicator Lanyards are subject to availability. Alton Towers Resort reserves the right to withdraw this offer at any time. Prices are subject to change at any time. Restrictions and exclusions apply.
For full details, please visit our website. Opening dates are subject to change in rare or exceptional circumstances. Any additional closure dates will be communicated accordingly. No person under the age of 12 will be admitted into the Theme Park unless accompanied by an adult aged 18 years or over. While on site, children must remain under the control or supervision of an adult at all times. Merlin reserves the right, at its absolute discretion, to change the age restrictions in this condition if any particular circumstances require it, in the interests of safety and security.